Supplier Evaluation Survey
Zhuji Engensi Socks Knitting Co., Ltd. — Overseas Buyer Feedback
Dear Valued Partner,
We are reviewing how we work with our overseas buyers — from product development and
pricing to ordering and after-sales service. Your feedback will directly shape how we improve.
- It takes about 6–12 minutes.
- Your answers are used for academic research and internal service improvement only.
Results are reported anonymously and in aggregate — no individual or company will be
identified.
- Most items are simple 1–5 ratings; there are only two short optional questions in your
own words at the end.
As a thank-you, every participant who completes the questionnaire will receive either a
discount on your next order or a free sample with your next inquiry.
If you have any questions, please contact Alice at
Alice.huang@engensi-socks.com.
(The reference number is completed by us before sending. Please write your name in
the box so that we can tell your response apart from others and follow up with you if necessary.
This is used for our own record-keeping only — your answers are still reported anonymously and
in aggregate, and no company or individual will be identified.)
Fields marked * are required.
Screening question
S1.
In your role, are you involved in choosing or purchasing socks, hosiery or other knitwear for your company? (This includes evaluating suppliers, requesting quotations, negotiating prices, or placing orders.)
*
If you selected "No", please stop here — thank you very much for your time.
Part A. About your business
A1.
Which best describes your business?
*
A2.
What is the typical value of one single order you place with a supplier?
*
A3.
Your approximate annual purchase volume of socks & hosiery:
*
A4.
Your main market:
*
A5.
Your current status with [Company Name]:
*
A6.
How long have you known Engensi Socks?
*
A7.
Which channels do you typically use to find new suppliers? (Please select all that apply)
*
A8.
Approximately what share of your total socks & hosiery purchasing comes from Engensi Socks?
*
Part B. Supplier selection criteria — importance and satisfaction
Step 1 — Importance. Thinking about what matters in general when you choose a socks &
hosiery supplier, please rate the importance of each item in the "Importance" column.
1 = Not important at all · 2 = Slightly important · 3 = Moderately important · 4 = Very important · 5 = Extremely important
Step 2 — Satisfaction. Then rate the same items for Engensi Socks in the
"Satisfaction" column.
1 = Very dissatisfied · 2 = Dissatisfied · 3 = Neutral · 4 = Satisfied · 5 = Very satisfied · 6 = No basis to judge
Please complete the whole "Importance" column first, and then the "Satisfaction" column.
Item codes (CU / CO / CN / CM) correspond to the four dimensions of the 4C framework:
Customer needs and value (CU), Cost (CO), Convenience (CN), Communication (CM).
Part C. Overall evaluation
For D1–D4: 1 = Strongly disagree … 5 = Strongly agree. For D5: 0–10.
D6.
Compared with last year, your purchases from us will… (If you have not ordered from us yet, please select "Not applicable".)
*
D7.
Through which channel would you most like to receive new product and company updates from us?
*
Thank you very much for your time. Your briefing report will be sent to you
within two weeks.